E-Marketing Solution

IncTech offers one of the most comprehensive ranges of fully accountable online marketing solutions available. With years of experience in house experience promoting small companies and international corporates alike, IncTech have the best connections to help grow your business.

At IncTech, we appreciate the importance of working closely with clients to fully understand their goals and to assist them in creating an online presence that will resonate with their potential customers or clients. Through the design and implementation of innovative marketing strategies, brand awareness campaigns and compelling, results-driven layout and content, our years of industry experience will assist you in establishing or expanding your brand, increasing website traffic and improving your conversion rate.

If you are looking to increase your online business via long term sustainable methodologies that will generate long term incremental sales, contact us and speak to a member of our experienced team to find out what makes IncTech - better connected!

Affiliate Marketing (CPA)

Affiliate marketing provides a new route to market for online businesses. Affiliates carry advertising (from banner advertising to product listings) and generate incremental sales that may otherwise end up with your competition.

Affiliate marketing is considered to be the 'purest' form of online advertising. By paying only for transactions, its like having hundreds or thousands of sales people working on 'commission only' for your online business. There are literally hundreds of thousands of affiliate websites around today that potential online customers visit every day before deciding on where to buy goods and services. Typical types of affiliates include;

  • Price comparison sites
  • Product review sites
  • Blogs
  • Memership and voucher sites
  • Information portals

Over recent years the affiliate industry has seen substantial growth and in order to fully benefit from this new sales channel it is essential to understand the needs of each type of affiliate.

With such a wide range of opportunities to generate sales through affiliates, it is essential to have your affiliate programme managed by a team of industry professionals who can add real value to your affiliate marketing management. Typically a well-managed affiliate marketing programme can generate an incremental revenue stream of around 20% of a company’s online revenue, but achieving this requires proactive and experienced management.

At IncTech our team has years of experience setting up and managing some of the world’s largest affiliate programmes and have generated tens of millions in sales to major international brands as well as SME's. IncTech affiliate marketing services include;

  • Affiliate industry research & consultancy
  • Network or solution research and recommendation
  • Affiliate marketing implementation and launch
  • Affiliate marketing PR
  • Affiliate event management
  • Industry branding and growth strategies
  • Complete service (selection, implementation, recruitment & management)

PPC Management (CPC)

Pay-Per-Click Marketing is the quickest way to market online and increase your traffic, sales, and online visibility. As the name suggests you pay each time someone clicks your advertising and visits your website. As the web is increasingly used by consumers and businesses to acquire products and services, effective PPC has become an essential part of today’s advertising strategies. A successfully implemented Pay-Per-Click Campaign can be extremely cost effective and can immediately provide targeted traffic and sales to your website.

Our results driven approach combined with years of experience managing campaigns means that you can be assured of achieving more targeted clicks per pound than ever before. By utilising carefully harvested keywords and keyword phrases, we create sophisticated campaigns that bring targeted traffic and excellent conversion to sales. IncTech works closely with clients to ensure that all PPC activity is completely transparent and report back metrics that are relevant to your business.

Pay Per Click Services:

  • PPC planning and strategy.
  • Keyword harvesting selection and development.
  • Campaign structuring and implementation.
  • Advertising copywriting and targeting.
  • Landing page creation and optimisation.
  • Click volume and keyword optimisation.
  • Advertising placement (including niche sites and portal specific).
  • On-going campaign development and tweaking.
  • Ad Scheduling.
  • Improvement of PPC return on investment.
  • Account direction and management.
  • Customised tailored reporting.

Our aim is simple, to provide you with the perfect pay per click strategy that meets your marketing objectives whilst minimising your overall PPC spend.

The Email Marketing Agency

Just about every business today embraces the use of email marketing and for a range of reasons. Whether you are looking to keep your clients up to date on developments, inform customers of your latest products and services, or simply sending out you monthly newsletter, successful email solutions are key to the online advertising and eMarketing of almost every organisation.

IncTech offers one of the most sophisticated systems available that has been created to maximise deliverability every time.Whether you are looking for a delivery solution or a fully managed service, look no further than IncTech.

Display Marketing (CPM)

Display marketing offers companies the chance to advertise their brand on other websites by displaying banners and paying by impressions (the number of times the banner is shown). Display marketing is often referred to as CPM advertising.

When conducted correctly a display marketing campaign (CPM Campaign) can have many benefits; increased brand awareness to targeted prospective customers, increased website traffic, additional incremental sales or leads and so forth.

Choosing the correct partners to display your impression based advertising can be long winded but when carried out properly can yield outstanding results.

CPM (Display Marketing) Services:

  • Inventory management.
  • Inventory placement.
  • Campaign planning and strategy.
  • Campaign optimisation.
  • Creative and banner design.
  • Campaign targeting.
  • Tracking and reporting implementation.
  • Network implementation and management.

Search Engine Optimisation (SEO)

Search Engine Optimisation is a way of increasing natural traffic from search engines by making sure the coding, content, links, sitemaps and more are layed-out in a way that each search engine prefers.

Successful SEO can mean that a site is able to appear on the front page of a search engine for a given search term. Search engine optimisation has become the holy grail of eMarketing and online advertising. This is a 'black art' that is often over complicated by agencies to overcharge clients and achieve minimal results.

The major search engines are continually evolving and a ethical strategy is the only long term way of achieving good results. Back linking, keywords, using tags effectively and content are just a part of successful SEO marketing today but are still a key part of any SEO strategy.

If you wish to discuss your search engine optimisation requirements with a consultant do not hesitate to contact us for a free consultation.

Search Engine Optimisation (SEO) Marketing Services:

  • Search engine optimisation (SEO) planning and strategies.
  • Website search engine optimisation (SEO) reviews and appraisals.
  • Keyword and keyword phrase selection.
  • Ethical optimisation methodologies.
  • Link building.
  • Copywriting services.
  • Search engine submission and management.
  • Full reporting on SEO results.

Our aim is simple, to provide you with the perfect search engine optimisation solution that meets your marketing objectives whilst reducing your SEO spend and increasing its effectiveness.

Social Media

Social Media Marketing creates the perfect addition to your existing eMarketing and online advertising strategy. The continually growth of blogging, online communities, price comparisons and other social media opens substantial marketing opportunities for advertisers. Social networking media encourages trust from users in the authors and community managers which in turn creates an ideal brand building opportunity for advertisers.

Currently it is predicted that there are over 60 million bloggers globally creating substantial advertising opportunities in almost every niche industry as well as the main stream.

By carefully creating a social media campaign and carefully linking this with your online PR and viral marketing strategies, the potential scalability can be almost limitless.

Our aim is simple; to provide you with the perfect social media marketing strategy that meets your marketing objectives. IncTechworks with you to create highly targeted branding and advertising opportunities through social media.